venerdì, luglio 25

Amnesty International - Kiss Against Homophobia

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A kiss between two people is the most intimate form of contact that perfectly symbolizes their commitment to one another. Collect 365 kisses, one for each day of the year, by the International Coming Out Day 2014 (October 11), demonstrating that love is a fundamental human right regardless of gender.

The purpose of the free kiss initiative is to remind us of this even after the end of Budapest Pride Week.

Give a kiss for equality if you want to kiss homophobia and transphobia good-bye!

Advertising Agency: DDB, Budapest, Hungary
Creative Director: Peter Tordai
Art Director: Carlos RamasLuther Filho
Creative Strategist: Tom Hidvegi
Head Of Art:Guilherme SomensatoHead of Art: Guilherme Somensato
Copywriter: Bence BodnárProject Managers: Rozalia SzigetiZsofia Maul

martedì, luglio 15

UNICEF - Making the invisible visible

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Children who are victims of domestic violence wait with a sinking heart their parents to come home in the evening.
This UNICEF billboard literally throws light (and shadow) on this problem. As the evening comes and the street lights go on, a small silhouette casts on the billboard the shadow of the oppressor.

venerdì, giugno 20

Volkswagen - Awareness campaign

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"Don't text and drive."

Advertising Agency:DDB Tribal, Berlin, Germany
Chief Creative Officer:Eric Schoeffler
Executive Creative Director:Matthias Schmidt
Creative Directors:Tomas Tulinius, Stephan Schäfer
Account managers:Susanne Plümecke, Tim Jüngling, Jan Golchert
Post Production:Zerone Düsseldorf

martedì, giugno 17

Amnesty International - Iggy Pop, Dalai Lama.

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“Torture a man and he’ll tell you anything. Torture isn’t just inhumane, it’s ineffective. Stop it.”

“Justin Bieber is the future of rock ‘n’ roll”

“A man who doesn’t have a Rolex at fifty is a failure.”

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