BCF - "If only checked your breasts as often"

Not checking status updates won't hurt you. But breast cancer can, and might even kill you. In the time you spend online, you can easily do a breast self-examination instead. Learn how to perform one at bcf.org.sg

MINI - “Why would you need two legs?"

Unconventional communication to promote the MINI with an automatic gearbox during MOTELx - Lisbon International Horror Film Festival

Credits

Advertising Agency:Normajean, Lisbon, Portugal
Creative Directors:Tiago Alvorão, Alexandre Nobre
Art Director:Marco Leal
Copywriter:André Peixoto
Makeup Artist:João Rapaz
Account Supervisor:Hugo Vaz

Smart - FOR more safety. #WhatAreYouFOR

Smart ideas can turn the city into a better place. Like a dancing traffic light that makes people wait and watch rather than walk through the red light.

Amnesty International - Kiss Against Homophobia

A kiss between two people is the most intimate form of contact that perfectly symbolizes their commitment to one another. Collect 365 kisses, one for each day of the year, by the International Coming Out Day 2014 (October 11), demonstrating that love is a fundamental human right regardless of gender.

The purpose of the free kiss initiative is to remind us of this even after the end of Budapest Pride Week.

Give a kiss for equality if you want to kiss homophobia and transphobia good-bye!

SEND A KISS!

Credits

Advertising Agency: DDB, Budapest, Hungary
Creative Director: Peter Tordai

Art Director: Carlos Ramas, Luther Filho

Creative Strategist: Tom Hidvegi

Head Of Art:Guilherme SomensatoHead of Art: Guilherme Somensato

Copywriter: Bence BodnárProject Managers: Rozalia Szigeti, Zsofia Maul

UNICEF - Making the invisible visible

Children who are victims of domestic violence wait with a sinking heart their parents to come home in the evening.

This UNICEF billboard literally throws light (and shadow) on this problem. As the evening comes and the street lights go on, a small silhouette casts on the billboard the shadow of the oppressor.